Dressed in our footy pajamas, we'd perch on our living room floors with our faces so close to the boxy black and white television set that we could almost climb in. We believed the castle really was so big that you had to look waaayyy up. And we watched right to the very end to make sure those three wooden chairs got put back exactly where they belonged before the drawbridge closed.
 |
| Friendly, Jerome and Rusty |
Friendly Giant taught us, in his quiet, thoughtful way, to use words, pictures and music to not only tell, but to show stories.
There's always more to learn, but most of what we professional communicators really need to know, we learned from Friendly, Jerome and Rusty.
Oh, and while poking around the internet thinking about this post, I stumbled upon this:
Look Up – Way Up! The Friendly Giant
The Biography of Robert Homme by Grant D. Fairley
In case you're wondering... hell yeah, I bought it!
Agree that "the story" is a critic part of corporate (and other) communications. I often hear at work "What's our story?" And if we don't have a "story", if we only have a list of facts, or attributes, or figures, that is so much less effective. And yup, LOVED The Friendly Giant!!!
ReplyDeleteI love how many Friendly Giant lovers there are out there. Thanks for stopping by, Gina
DeleteAgree that "the story" is a critic part of corporate (and other) communications. I often hear at work "What's our story?" And if we don't have a "story", if we only have a list of facts, or attributes, or figures, that is so much less effective. And yup, LOVED The Friendly Giant!!!
ReplyDeleteGreat name. I still find myself saying "Look up, way up".
ReplyDeleteThank you! We all need to remember to keep looking up.
ReplyDelete